A little rain couldn’t dampen the spirits of those out to enjoy an evening of family fun at Amazing Midwood, held Sunday, August 21st.

The event, part of the NYC Weekend Walks/Summer Strolls series, was made possible via partnership by the Midwood Development Corp. and the NYC Department of Transportation. Avenue M was closed to vehicular traffic between East 13th and East 15th streets.

Though the weather prohibited us from setting up rides and showing our film, kids kept our clown and face painters very busy! And visitors young and old flocked to the Midwood Movie History Pop-Up Museum to learn about our neighborhood’s fascinating role in the early film and television industry.

The Pop-Up Museum was an MDC collaboration with local resident and filmmaker, Melissa Friedling and Urban Memory Project contributor, Nellie Perera, along with assistance from New School University students and support from a Placemaking grant from NYC Small Business Services. The exhibit invited visitors to learn about and share memories of the amazing cultural history of Midwood: home to the very first modern movie studio in the U.S. and more than 100 years of film and TV production right in our neighborhood. In the tradition of early cinema’s emergence alongside classic fairway attractions, the Pop-Up Museum shared its tent with face painters and a clown, drawing a crowd of curious and engaged neighbors who celebrated our Midwood pride.

Thanks again to our sponsors, Hampshire Properties, Unique Boutique and the Yellow Door.